Atlanta : Local Sales : South

About Comcast Spotlight

Local Advertising: South

Judi Alvey
770-559-2381
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Judi Alvey, Local Sales Manager, South Atlanta Area

Judi Alvey is the local Sales Manager for Comcast Spotlight's South Atlanta markets. Prior to joining Comcast in 1999, Judi was with Southern Crescent Newspapers and Community Newspapers, Inc. While there, she orchestrated several award-winning marketing campaigns and received top honors and recognition from the Georgia Press Association. In 1995, Judi attended MLS Real Estate School and obtained her Real Estate Sales Associate License. From 1984-90 Judi was with a major Atlanta Airline as Aircraft Service Manager, Ramp Manager, and Baggage Control Manager.

Why Cable Advertising Works

Cable TV Advertising offers the unique ability to target your message directly to the people you need to reach most. Our experienced staff of advertising consultants will work with you every step of the way to create a highly- integrated campaign that's perfectly tailored to the unique needs of your business.

Effective with little waste of your budget

Cable TV advertising allows you to advertise only to the areas you want and none that you don't. It's advertising as focused as your business.

The most networks... The right focus

We offer a variety of networks for your business, each designed for specific audiences and interests. This gives you the ability to reach just the right viewers with the exact demographics, interests, issues, buying habits, and lifestyles you're targeting.

The best audiences

Households with cable are considerably more upscale than non-cable households. That translates into more buying power and better prospects for your business.

Television Advertising Commercials on Cable in Metro Atlanta offers coverage in Fayette, Newnan Coweta, Fulton, Henry, Douglas, and Rockdale (coverage DMA map) offering affordable local TV spot rates. Judi Alvey and team can customize a plan for your business utilizing top networks on Comcast, Charter, and Newnan Cable.

Top 5 Questions

Q: Why should I consider TV advertising?
A: Cable TV advertising connects directly with the emotional, decision-making side of a customer Commercials are effective at building awareness and creating or changing a business image Cable Advertising strongly influences customer's decisions and perceptions

Q: Why should I advertise on Cable TV instead of Broadcast Network TV?
A: Zoning. Cable allows you to target customers geographically, from a smaller area to a broader area in your market. Demographics. Specific networks have specific audiences with specific interests. We help you choose the cable networks that best reach your customer. High Visibility. Compared to broadcast TV, cable offers you higher frequency in the areas you most want to target, with the ability to reach only the segment of the population that's right for your business.

Q: Is advertising on television complicated?
A: Not when you work with us. Our ad sales executives are well-trained and will guide you every step of the way. Acting as your consultant, they'll tailor a highly-integrated marketing campaign that is right for your business.

Q: What networks can I advertise on?
A: It varies according to the zone/area. We have over 55 zones in the Atlanta market with up to 65 networks to choose from. One of our ad sales executives can furnish a list of the networks available in your marketing area.

Q: What is "The Cable TV Halo"?
A: Using conventional methods like print are good, but compare running a print ad to running an ad on, say ESPN or CNN. The difference is considerable. There's added excitement. Added prestige. And we all know cable viewers are fiercely loyal to their favorite networks and to the businesses that advertise on those networks. It's called the Cable TV Halo. Isn't it time your business tried it on for size?